Affiliates Go To School!
By Ray Burton
It has been said that only 2% of affiliate marketers ever make
any “real” money from their efforts. The rest struggle and
flounder as they see most of their efforts fail. Rather like
master archers hitting the bull’s-eye each time while the rest
struggle to sharpen their arrows, draw the bow and try to
figure out what to aim at!
Those who run affiliate programs are often very sincere and
well meaning, but lack the expertise at marketing. They may
have produced a great product, but that doesn’t make them
great marketers.
If you want to make money from affiliate marketing then you
need to go to someone who’s meets 4 simple criteria.
Has made a success at affiliate marketing.
Has the skills to teach their success principles.
Teaches principles of success for any program and not just
their own.
Has committed themselves to seeing you become successful and
not just inflating their own bank account.
All this can be summed up as quality support for your benefit.
Does such support actually exist? Most courses train you and
then leave you to “go and put it into action”. They don’t
follow through with you until you are successful. The reason
is they have no motivation to do so because it`s not cost
effective.
We are about to see a new era in the field of affiliate
marketing. Just recently launched is “Affiliate Classroom” who
meet the previously mentioned criteria. This is hugely
refreshing. At last proper training without hidden agendas!
Training for the benefit of the marketer and not the product
owner. I believe we will see a rise in the number of such
training programs over the next few years. We may even see
affiliate program owners promoting such “classrooms” as part
of their own marketing strategy.
Written by Gian Luigi Ruggeri © 2001 - All rights reserved
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